Photography Workshop:
Corporate Photography Essentials

“Get Into The Heart of Event Photography and Digital Asset Management Basics.”

By Nikt Wong

Awards Winning Photographer • Teaching & Advisory Panel Member of Nikon Malaysia

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Course Objectives

At the end of this workshop, you should have:

• A good feel of camera basics and composition ideas
• A grounded understanding of corporate event imagery and its demands
• The ability to manage and edit your digital images and render them searchable
• The knowledge to start a new and robust digital asset management system

Course Outline

Photography Basics

• A closer look at - Exposure/Aperture/Shutter relationships
• Understanding flash for event coverage
• Composition – creating images with impact Corporate Events
• Understanding corporate events and usage of visuals
• Preparation - Visual mapping & planning for event coverage
• Modus Operandi – Capturing the life of events Portfolio Review
• Discussion and Review of participant’s past work

What is Digital Asset Management

• Cataloguing software
• Understanding Metadata - Ratings, Keywords and Groupings
• Creating Your Digital Archive – Info structure/File Naming/Storage
• Creating Your Editing Workflow
• Preparing/Editing/Managing Images in Adobe Lightroom Practical Session
• Assignment to be given to students in a simulated environment
• Editing Workflow - from image capture to final archiving using Adobe Lightroom

Basic Requirements:

• Laptop Computer
• Digital SLR Camera
• Adobe Lightroom (NOTE: Participants can download Adobe Lightroom trial version for training purposes.)

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